is 理想 actually used by real people or just influencers

learned 理想 means 'ideal' but the only time i see it is in those cringe 'my 6-month japanese journey' videos where some dude shows his 理想 morning routine. does anyone in japan actually use 理想 in normal conversations or is it just for high-key deluded people? i feel like every time i try to use it i sound like a textbook or some preachy self-help guru. im so tired lol